PIXELearning Business Games
PIXELearning is a Serious Games company which specializes in applying computer game/simulation approaches to business education, vocational and management skills development.
In an article on SeriousGamesSource.com, Kevin Corti, who co-founded the company along with Suraj Rana, four years ago, explains that they have a narrow focus on business education and vocational skills development.
"... The serious games space is going ballistic right now and whilst I understand the decision of some companies to focus on the ‘sexy’ aspects; the military, medical and large scale public-funded philanthropy stuff, we feel that it is the more mundane areas that need to be and, indeed, can be improved. Anyone that has had to sit through a finance, management development, project management or presentation skills course knows how torturous that experience can be….especially if you are under 40. These areas may be unfashionable in much of the serious games space, but are the kinds of skills that are essential to enterprises of all sizes.
Secondly we are, as a company, committed to developing toolsets that will enable non-programmers to quickly create games-based learning solutions by themselves. That is a long and hard journey and it will be quite some before we get to where we want to be and to when the market is ready for that. However, it makes absolute sense to me that if we can remove the technical requirement from the development process to empower designers – and I mean learning designers – then what you have is a community of people who understand how people learn as well as the specific domain needs of their industry and organization. The eLearning market is an obvious example of what happens when you let the ‘tekkies’ define learning solutions. It is time that educators and trainers were given the tools to come up with their own solutions."
In an article on SeriousGamesSource.com, Kevin Corti, who co-founded the company along with Suraj Rana, four years ago, explains that they have a narrow focus on business education and vocational skills development.
"... The serious games space is going ballistic right now and whilst I understand the decision of some companies to focus on the ‘sexy’ aspects; the military, medical and large scale public-funded philanthropy stuff, we feel that it is the more mundane areas that need to be and, indeed, can be improved. Anyone that has had to sit through a finance, management development, project management or presentation skills course knows how torturous that experience can be….especially if you are under 40. These areas may be unfashionable in much of the serious games space, but are the kinds of skills that are essential to enterprises of all sizes.
Secondly we are, as a company, committed to developing toolsets that will enable non-programmers to quickly create games-based learning solutions by themselves. That is a long and hard journey and it will be quite some before we get to where we want to be and to when the market is ready for that. However, it makes absolute sense to me that if we can remove the technical requirement from the development process to empower designers – and I mean learning designers – then what you have is a community of people who understand how people learn as well as the specific domain needs of their industry and organization. The eLearning market is an obvious example of what happens when you let the ‘tekkies’ define learning solutions. It is time that educators and trainers were given the tools to come up with their own solutions."
posted by Jim Kiggens at 3:40 PM
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